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Welcome to Dozen Shopping!

Join us for a journey through the online shopping universe.
From online stores to comparisons, coupons to consumer blogs, we pick 12 websites for each
category, helping you make the right decision for the right reasons.
Shopping Stores-FLOP
Macys.com
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Macy’s boast the second largest department store in the world and have a chain of popular stores throughout the US.  We therefore had high hopes for their website when we went for an online meander through Macy’s. Read on to find out our overall impression.
Navigation: 1/10
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How easy is it to navigate around the site? We tried and tested it out and graded. .
Macy Moving up

Macy’s online store has a range of navigational tool and filters including the ability to search by clothing type, brand and price. The results list contains a high quality photo alongside product details and customer reviews.

All good theoretically but a little disappointing that we were channeled through too many items that were listed as being no longer available.  If you’re going to build a navigational tool it needs to take you to products that are actually available to purchase.
Innovation: 3/10
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Why is it different to other stores online? We graded on originality, design, backgrounds, colors, style and innovation..

Some nice touches.  You can select different colored products and a picture appears of the item in your chosen color.  You can also compare your selected item to other, similar best sellers.

Like Dell, they have a visually impaired user tool advertized at the bottom of their screen in small text – nice thought, badly implemented.

Overall this online store is good but not great and certainly underwhelming for a store of their calibre.
Shopping Cart: 1/10
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How easy is it to locate and use the online shopping cart? We check out the check out..

The shopping cart is standard and functions well. The site offers SSL encryption as well as the option of phone ordering for reluctant virtual shoppers.
Value for Money: 1/10
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What do you get for your money? How competitive are the prices, what can you get for your money and are there special deals for online customers?.
There were lots of specials and items on sale plus a price filter that aids customers to find the lower priced products. You can certainly find affordable products on this site.
Social Options: 1/10
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How interactive is this site? Is there a Facebook Group? Twitter? RSS feeds? Linked In? Forum? We found out..
Macy’s do not have an online social presence.
Store Finder: 1/10
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Does this site offer information on stores? How easy is it to find the different branches of the stores?.
You can search by zip code and are given details of local shops and opening hours.  Specialist departments, such as furniture or wedding registries are also flagged up.
Payment Options: 3/10
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Can you trust the secure payment? How easy is it to pay your bills online? Which cards or methods are accepted? Let us tell you the pros and cons of each system..
Payment options are Macy's credit card, MasterCard, Visa, Discover, American Express, and Macy’s gift cards.
Support: 2/10
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Can you contact the site with queries? This grades the email support, live chat and telephone contacts available to users..
There is a detailed FAQ plus email and phone support. The shopping cart also has live text chat and a ‘click to call’ function.


 
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Total Ranking:
2.00/10
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Find out which of these major brand stores offer the best online service, deals, shipping and more, as we separate the Top Shops from the Flop Shops. Here is our selection for Stores..
Total Rank
Email Support
Community Action
Telephone Support
Shipping Costs
Navigation
Innovation
Shopping Cart
Value For Money
Social Options
Store Finder
Payment Options
Support
Email Support
Line & Area chart
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3 months
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6 months
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1 year
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2 years
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All (5 years)
 

Web Address: www.macys.com

Country: US
Parent Company: Macy's
Launched: 1858
Category: Stores

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Web Address: www.macys.com

Country: US
Parent Company: Macy's
Launched: 1858
Category: Stores

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Macys.com Total Rank
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Store Microsoft
Gap.com
Target
Store Apple
Ikea US
WalMart
Levi US
Victoria's Secret
Home Depot
Dell.com
Macys.com
Zara.com
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